Learn how to update your email signature to our brand standards.
A very simple step we can all take to build the Pace brand that has a big impact is through a tool we use throughout our workday: email. In many cases, your email signature is the first impression someone may have of you and Pace. A clean, modern email signature aligns well with our brand. Setting up your signature just takes a few minutes and three simple steps:
Download the Pace logo and flag files below and store them where you can easily access them. These files are sized appropriately for Outlook and ready to use. Right-click on the link and select “save link as” to save it on your computer.
Review the signature format options and determine the style that would be best for your role. Please note that only your name should be bolded, use Arial as your font, and 10pt as the size.
Step 3: Watch the instructional video for the email platform you are currently using – Outlook or GroupWise.
Why do I have to change my signature?
We want all clients to have a consistent experience whenever they communicate with Pace Analytical®. This helps us create a memorable brand.
What about other fields like the Rapid Response number?
You may add vital information like the Rapid Response number on another line. Please do not add unnecessary and repetitive information such as your email address.
Why use Arial instead of the Akrobat font from the brand book?
Fonts are not locked down in emails and can change depending on what device you are using. So, we are using the “web-safe” font, Arial, so each email signature appears the same on any device.
We have also amended our Brand Guide to include options for Microsoft Office standard fonts. Please review the Typography section of the Guide for more information!
What is the meaning behind the Pace Flag (the color bar at the top of the signature)?
The Pace Flag represents our 3 main Divisions: Green for Environmental Sciences, light blue for Life Sciences, and orange for Scientific Professional Services. Though each division offers separate services, we are unified under the main Pace Analytical® name to protect our environment and improve our health.